When candidates think about resume writing they rarely think
further than documenting their previous roles and responsibilities
in an effort to persuade a hiring manager to call them for an
interview. To many candidates a resume is simply a document
that details their progression from school and university through
each different role to date in their career. While it is quite
true that this is the ultimate purpose of the resume, it is
also true to say that it can secure for the successful candidate
a new role at a salary that far surpasses your immediate expectations.
The reason that your resume can make this possible is twofold.
Firstly a strong resume will offer you an opportunity to demonstrate
the many ways in which your employment will yield results and
enhance company success. Secondly, smart candidates understand
that quantifying the percentage growth, sales, profitability
or cost reductions that they have the ability to make within
an organization will prompt an employer to sit up and take notice.
Hiring managers understand that a candidate who can transform
operational success and generate more sales or decrease costs
are certainly worth an additional $10,000 or $20,000 in salary
expenditure. An additional salary hike is obviously a far more
cost effective method of spending money as it requires considerably
less operational spend than losing thousands of dollars in operational
inefficiencies or down turned sales and profit margins.
Employers will agree to pay highly competitive salaries to
candidates who prove themselves an asset to the company and
who demonstrate an ability to increase overall profitability
whatever form that may take. This doesn't mean that you have
to be a master sales person or a highly successful operations
manager with a unique ability to reduce costs. Whatever your
occupation and background, you simply must demonstrate an ability
to enhance company success and effect the bottom dollar whether
its through customer service, administration, marketing etc.
Whatever your skills or area of expertise, successful businesses
rely on employees who have the ability to shape the organization.
With rising costs and increased expenditure, companies and
organizations find being in business more challenging than ever
before. Investment in new employees needs to generate a return
if it is to prove viable and for this reason employers are prepared
to pay top dollar for highly talented candidates. Your resume
is the only forum that you have when it comes to making an initial
impression. You may be the most personable, charismatic candidate
that has ever walked through the doors of an interview but no
one will get the opportunity to find out if you don't present
your candidacy and market your skills and experience effectively.
We cannot stress enough how vital it is to make an employer
want to hire you. You have to demonstrate your level of expertise,
proven record of success, accomplishments, achievements, experience
and the personal qualities and characteristics that are integral
to your career success. All of these factors play a part in
profiling your candidacy. You cannot be happy to simply sit
back and wait for an employer to knock on your door. We all
live in the real world and understand that things like this
don't happen. The cold harsh reality is that the job market
is highly competitive and the business world highly challenging.
To ensure that both employers and employees find a common ground,
there has to be a need and a solution. The employer has a need
to make money and develop a successful business. The employee
has a need to make a good salary and find a role that challenges
and fulfills them.
Because every single candidate submits their resume with the
same mandate, it is critical that you provide an employer with
the kind of information that makes them want to meet you personally.
Your resume is your ‘Golden Ticket'. It is the only way that
you can secure that all important meeting and give yourself
an opportunity to demonstrate on a face to face basis the certain
contribution you can make for a new employer.
Understanding an employer's requirements is of paramount importance
when creating a resume and cover letter. That is not to say
that you develop a resume that only responds to a specific job
specification or advertisement. It means that you need to understand
the employer's requirements and demonstrate where your experience
and expertise has met each of these requirements for a previous
employer. It means matching your knowledge and abilities to
the position and demonstrating an ability to make an immediate
and significant contribution.
Employers want to hire employees who can think on their feet
and who have a proven ability to hit the ground running. Your
resume must reflect this. It must blend your professional experience
with the very characteristics that are inherent to you personally.
It is this mix that will market you as a candidate of choice
and generate that all-important interview.
Remember, your resume really does count so you have to take
it seriously. Don't underestimate the power of your resume in
your job search or salary negotiations. The salary negotiation
is obviously the most unpleasant part of the job searching process.
It is difficult to negotiate terms for both salary and benefits
as you strive to create a positive impression with a new employer.
The hiring manager undoubtedly holds the cards in this situation
as they can afford to set terms without losing face. The candidate
who argues or stubbornly refuses to move within the negotiation
process risks the wrath of the hiring manager before setting
foot inside the door. For this reason it is critically important
that your resume determine a solid baseline. If your resume
sets your salary at a higher rate than expected the negotiations
can only go one way, as you will have nothing to risk. You will
be in a position to start at a higher dollar amount and can
therefore secure a higher salary without conflict.
You maintain strong professional relations with your potential
employer and secure a better salary. It makes for a good working
relationship and great career prospects!
Looking
for a new career? Your resume is your first impression. Have
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